Search Engine Marketing
Get instant visitors through search engine marketing
With Search Engine Marketing you can:
Search Engine Marketing or Paid Search is a mode of internet marketing where a website is promoted on search engines through the use of paid ad placement. Search engine marketing is just perfect when you have to jump start a short-term promotional campaign or announce an event. They can also be the right medium to get initial traction to a newly launched website.
- Get Instant traffic and visibility
- Get more qualified leads
- Pay only per click or impressions
- Promote your service through text or banner ads
Google being the dominant search engine, our search engine marketing activities are primarily focused on Google Adwords. We work on both pay-per-click and pay-per-impression programs to provide optimum ROI for our customers. We also work on Yahoo and Bing ad programs.
Our recent internet marketing campaigns
Our array on search engine marketing service includes:
- Google Adwords account setup
- Campaign setup
- Competitive research
- Keyword research
- Negative keyword analysis
- Ad creation - both text and banner ads
- Microsite / Landing page creation
- Bid management
- Geo Targeting
- Performance testing: a/b testing, multivariate testing, landing page optimization
- Campaign analysis for ROI
- Campaign reporting
We maintain a transparent campaign process and believe in educating our customers on the various stages of the campaign.
Why Niyati is the best choice for your internet marketing campaign:
- Internet marketing expertise
When you handover your search marketing campaigns to us, be assured that you are in safe hands. Your ad campaigns will be handled by a Google certified professional with hands-on experience in running successful campaigns for small and large organizations.
- Creative capabilities
For many internet marketing companies, a search marketing campaign starts and ends with text ads. Not with us. Backed by our highly creative team of graphic designs and animators, we develop interactive and innovative banner ads and landing pages that helps in considerably increasing conversion rate.
- Transparent approach
When it comes to search marketing, we believe in a collaborative process by actively participating our customers in the whole exercise. From educate them on the intricacies of bidding for keywords, optimal usage of budget, landing page optimization and other factors that go a long way in developing a successful search marketing campaign.
- Guaranteed ROI
When you opt for a PPC (Pay Per Click) campaign, you are guaranteed visitors to your website. Add to it Niyati’s expertise in developing strategic messaging, creative design and conversion tactics and you get bang for every single buck you spend.