Signing on a 3-year MSA with this global major, Niyati established a product road-map for the self-servicing tool built on agile-scrum practices. Working in collaboration with multiple stakeholders and converging towards a common product vision, Niyati started with a 1-month MVP release and a user research validation plan.
Engaging a leading market research firm with select user recruits, Niyati validated the MVP for UI/UX and business use cases to progress on building the full-fledged application. We chose Progressive Web Application (PWA) framework in-order to cater to a very large and diverse audience base. With incremental releases over a 2-month timeline, we developed a robust omnichannel frontend that seamlessly integrated with micro-services API-based backend and deployed on a secure Amazon cloud.
Using AWS PinPoint Analytics and Cloud watch logs, we tracked user engagement and behavior to improve the product and feature interactions. Equipped with rich components, we delivered a springboard solution that helps the client scale the tool across different business units and regions with localization capabilities.